On finding focus on your blog

I started this blog on January 14, 2008 at goodnaijagirl.wordpress.com, and moved it to goodnaijagirl.com on Canada Day, July 1, 2008. I can’t believe it’s been four years already! Although I’ve been blogging for what will be 10 years this November (blogging is the most consistent thing I’ve ever done!), I wanted a space where I could talk about my experience as a Nigerian Canadian with people who might understand that “caught-between-two-cultures” feeling I wanted to express. Although I eat Nigerian food regularly (thanks to my mom!) and take part in events hosted by the local Nigerian associations, I have pretty much kept my Nigerian activities separate from my Canadian friends (because I can’t cook and I’m not as hospitable as most Nigerians are).

I’ve been thinking a lot about my goals for this blog, the Nigerian Blog Awards site, and All my single ladies, and comparing those goals to my progress in the past four, two-and a half, and almost-two years respectively to make those blogs what I wanted them to be. I’ve had moments of great inspiration for blog posts but overall, I feel like I’ve been coasting a bit, blogging what I want to blog at the moment without checking the idea for the blog post against the overall goal and flow of this blog in particular. The bigger problem is my goals for the blogs were vague and not written down anywhere. I don’t have anything to compare my progress to except a feeling that things aren’t always where I expected or wanted them to be in 2012.

It may seem like I’m making big a deal of nothing because this is “just a blog” and on top of that this blog belongs to me so I can do whatever I want with it. However, what has come through to me from all my reading is the importance of focusing my blogs. Just because I have 101 things that I’d like to talk about doesn’t mean I have do it all on one blog, or all at once. I want this blog to have better flow between entries, more consistency in when entries are posted. I want to make sure that visitors get what they expect from the blog, from me. There’s a lot to be said for having a plan for your blog and following it. With a plan I’ll be able to better measure whether my site is reaching its target audience and from there, I can figure out how to evaluate whether it’s bringing value to the awesome readers.

If you’re struggling with this idea of focusing your blog, the solution is simple: set goals, review them regularly, and work weekly (though daily would be better!) to achieve them. And, if you’re a procrastinator like me, you’ll have to hire a life coach to force you to do what you need to do (anyone know a life coach who works for free?).

Thanks to aloted, I came across a video by Tyler Perry called How to be Successful. In it, Mr. Perry says:

“Narrow your focus to one idea. One. And make it work. That will give birth to all of the others. All you can do is plant the seed and water it. God himself has to give the increase. Only God can make the sun shine. Only God can bring the rain. But if you planted the seed you’ve done your part.”

The part about focus really spoke to me because I’m notoriously all over the place and unfocused. In the end I don’t end up moving forward; I just sort of stay in the same place.

Speaking of focus, one thing that I really enjoy talking about is blogging. The last few entries I’ve drafted (but not posted) have been about blogging but I know for some readers it’s not their cup of tea.

Do you like reading about blogging?

10 thoughts on “On finding focus on your blog

  1. Yes, GNG.. i would love to read about blogging. I would like to find out how i could improve as a blogger. More than that, i’d like to know how blogging has changed your life…and others too. Because, surely, it changed mine

  2. this video really really really spoke to me cuz like you I feel I am all over the place, dipping my fingers into different things without focusing but I am repenting and going back to the drawing board and coming up with a plan! Watch out for aloted…hahaha

    …And be sure that by God’s grace, you GNG, will be on my acknowledgement list. You have been an inspiration to me in my blogging journey :)

    yes please! would love to read from you about blogging. is that part of what you want to focus on on this blog?

  3. What a great video. I've reposted to my FB because I think it is so on point.What a great video. I've reposted to my FB because I think it is so on point.

    I often find I have my fingers in so many pies. I need to focus on one thing and make it successful. Ironically like yourself, blogging is something I have been consistent with for almost 3 years! I enjoy it but would like to make some goals for the blog and work towards them.

    In terms of posts on blogging, I would welcome them. Sometimes we write posts and they are not for everyone but that's the beauty of a blog, there will always be fresh content and something you can relate to.

  4. I find that most bloggers want to read about blogging, though other readers may not be interested. Focus indeed is very important. I have recently refocused my blog, with a title change and redesign, and I want to also put in more effort on it.

  5. I think you can just write about anything you want. If you want to write about blogging, go for it! If you want to write about the world, go for it! Personally I like to come here to know more about Nigerian people and know how they think in general. So I like your personal posts the most. In the end, it’s your blog and the content is yours to create. Enjoy.

  6. Totally connected with that video. I've always thought that it's quite important to focus on one thing, I have people in my life that are a testimony to this and to hear it reiterated by Tyler Perry just sears it further into my mind. Jack of one trade, master of one :)

  7. I dont mind reading about blogging. There's always something new to learn.

    I feel you on having a focus for one's blog. I'm working on redrafting what my blog is about too. Very important or you keep bending with the wind of 'current issues' and lose yourself.
    Best Wishes…

  8. Well, sometimes the unfocus may just be the focus of the blog. You know? I know what you mean though. Before I started Muse Origins I was pretty much confused myself.

    Muse Origins

  9. Oh my GNG, how have you been? It’s been so long. Seriously this post speaks deeply to me. Thanks so much as always for such a great read. I relate to this post on so many levels. I just got back to the blogosphere after a long hiatus, yay! So I am trying to ensure that that I have a clear focus this time around. Will definitely like to see more on blogging. I am about to go rummaging through your blog to play catch :) Catch you later!!

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